Catalog design, print ads, event signage, web graphics, social media, email, label design, photo editing.
Pendulux is a family owned, home decor design and manufacturing company with a unique anachronistic style. The brand look is decidedly masculine, chrome, moody with clean Roboto font for everything. As in-house graphic designer I created advertising and product support materials, assisted in product design, directed photoshoots and edited all product photography. I helped make the bi-annual catalog, from conceptualizing the photography, directing the shoots, editing all the photos, assembling in Adobe InDesign, and communicating with printers to produce the end product.